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Rishi Nair
Chief Manager - Marketing   Zuari Agri Sciences Ltd.

Rishi is a management graduate from Indian Institute of Management, Indore and has been a major contributor to the Strategy, Sales, Marketing and Customer Relations functions in his decade long career stint. He is currently associated with Adventz Group, working as a Chief Marketing Manager for their Crop Care Business.

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  • Precision Agriculture – A long way to go for India   2016-09-02

    Agriculture industry is often looked upon as a late adopter when it comes to using technologies in the agricultural practices. Hence, when the term “Precision Agriculture” was coined in early 2015, many eyebrows were raised. Several thoughts were then woven around this concept of Precision agriculture and then emerged this interesting topic of “Agriculture 4.0” – which is today creating a lot of buzz in the agriculture industry across the world. Taking a leaf straight out of the term ‘web 2.0’, Agriculture 4.0 refers to the latest development in the chronicles of progress in the field of agriculture. Modern agriculture smartly dove-tailed with data science lies as a backbone of Agriculture 4.0.

    Agriculture industry is often looked upon as a late adopter when it comes to using technologies in the agricultural practices. Hence, when the term “Precision Agriculture” was coined in early 2015, many eyebrows were raised. Several thoughts were then woven around this concept of Precision agriculture and then emerged this interesting topic of “Agriculture 4.0” – which is today creating a lot of buzz in the agriculture industry across the world. Taking a leaf straight out of the term ‘web 2.0’, Agriculture 4.0 refers to the latest development in the chronicles of progress in the field of agriculture. Modern agriculture smartly dove-tailed with data science lies as a backbone of Agriculture 4.0.

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