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Rob Fryatt

Owner XENEX ASSOCIATES

Rob Fryatt has over 25 years of international marketing and commercial experience in pest management and allied industries. He is considered by many to be one of the most influential strategists in the industry. During this time he has held senior management positions with ICI, Zeneca and Sorex. In addition he has developed his own independent business: XENEX ASSOCIATES LTD.

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What is a Contributing Author?

Agropages would invite industry experts and experienced professionals to be our Contributing Authors, who will deliver papers of originality on a regular basis targeting at industry situation, market analysis, experience exchange, news comments and special topic discussion to facilitate exchange and communication among the industry, which can be an inspiration to industry players toward a sustainable agrochemical development.

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